Get ready to:
- plan, lead, and execute all marketing activities for the Estonian market;
- manage and track local marketing budgets effectively;
- develop and execute integrated marketing campaigns (digital, print, events, activations, PR , social media and direct marketing);
- organise brand-building activities — including sponsorships, pop-ups, and community events;
- build and maintain strong partnerships with local agencies, vendors, media, and influencers;
- work closely with Balcia HQ to adapt brand strategy for the Estonian audience;
- monitor market trends, customer insights, and competitor activity in Estonia
- together with partners manage and grow Balcia’s social media presence across platforms, ensuring content resonates with our target audience;
- report campaign performance and make data-informed decisions;
- be the Estonian brand ambassador within the Balcia Group.
About you:
- You have a university degree in Marketing, PR, Communications or Business
- You bring at least 3 years of experience in marketing project or campaign management
- You know the Estonian market — media, customer habits, tone of voice
- You’re fluent in English and Estonian (spoken and written)
- You’re proactive, organised, creative, and commercially minded
- You know how to work independently while staying in sync with a wider team
Sounds familiar? Great! Shoot us a message and let’s see where this connection takes us!
To fit in here you’ll need:
- Hands-on experience in local marketing strategy execution
- Confidence in managing budgets, agencies, and media relations
- Skills in event planning, campaign reporting, and project coordination
- The ability to connect brand values with local relevance
- A passion for fresh ideas and getting things done
Reasons why you’ll love it here
You will be working from our modern office in Tallinn in vibrant Ülemiste City, while also having the option of a nomad-desk. What does that mean? Simple! In addition to our Estonian office, you can occasionally choose to work from dynamic locations across Riga, Warsaw, and Vilnius, or, if you wish, your home office.
Say goodbye to micromanagement and hello to creative freedom! Our flat organizational structure empowers each employee to make meaningful decisions and contribute directly to our shared vision. Our OKR (Objective and Key Results) bonus system aligns your personal goals with company objectives, giving you the freedom to grow in a way you see fit and earn a little extra along the way.
Balcia brings a whole new meaning to insurance, making it dynamic, vibrant, and full of exciting surprises! From creative brainstorming and innovative projects to unique collaborations, it's never boring at Balcia! To make your start here as smooth as possible we'll provide effective onboarding, and any additional training or guidance you may need.
You'll receive a competitive salary that's based on your competencies and previous experience. What's more, you'll receive Stebby compensation or health insurance (from day one!), additional paid days off, amazing discounts on Balcia products to keep you and your family safe, and many more. As lovers of surprises, we make sure that each year our benefits package is reviewed with the intent to include even more bonuses!
